UPAYA-UPAYA MARKETING STRATEGI DALAM MENINGKATKAN JUMLAH MAHASISWA DI FAKULTAS MATEMATIKA DAN ILMU PENGETAHUAN PGRI PALEMBANG

Authors

  • Kurniati Kurniati Universitas PGRI Palembang

Abstract

The journal tells of the Faculty of Mathematics, University of PGRI Palembang in finding prospective students. State University of PGRI Palembang consist of two (2) courses are Physics and Biology. The efforts made in marketing -upaya among others Promotion of service of a good, personal selling, publicity and word of mouth, the arena of creativity in Pedestrian road Sudirman. And barriers are inadequate campaign funds

 

Keywords— marketing strategy, Increasing Number students

References

UU SISDIKNAS No.20 tahun 2003

Sutabri,2007

https://pengertiandefinisi.com/pengertian-marketing-dan-marketing-strategi/tanggal 24 April 2018

http://www.pengertianahli.com/2014/07/pengertian-media-dan-jenis-media.html tanggal 24 April 2018

Sumarmi dan Soeprihanto (2010:274)

Tjiptono (2008:219),

https://sulipan.wordpress.com/2013/08/04/layanan-pendidikan/

(Nawawi, 1989: 130)

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Published

2018-07-18