Padel: A Digital-Era Solution for Mental Health
DOI:
https://doi.org/10.31851/hon.v9i1.20723Abstract
Padel has evolved into a global sports phenomenon that is not only popular as a physical activity but also as a mental health solution in the digital era. This research analyzes media framing of padel as a trending sport that promotes mental health using Entman's framing theory. The results show that media consistently frame padel through four main elements: (1) problem definition as a solution to digital fatigue and social isolation; (2) causal interpretation as a response to sedentary lifestyle and lack of face-to-face interaction; (3) moral evaluation as an inclusive and ethical sport; and (4) treatment recommendation through regular participation in padel communities. This media framing emphasizes three main benefit aspects: physical-cognitive (burning 400-600 calories/session, training coordination and strategy), mental (release of endorphins/dopamine, stress and anxiety reduction), and social (community building, loneliness reduction). The impact of this framing has proven to enhance positive public perception and encourage active participation, particularly among urban youth generations, making padel a healthy lifestyle choice in the digital era.
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